admin, Author at Woohoo Gifting Blog

Whom are you supporting for CL T20 in South Africa?

Ahoy cricket fans! The Champions League Twenty20 (CL T20) match will be held from 9th October to 28th October in South Africa. Pool 1 comprises domestic T20 champions from England, Pakistan and New Zealand. Pool 2 comprises domestic T20 champions from the West Indies, England, and Sri Lanka. So what if India did not win the ICC World Twenty20, 2012? Forget about the ICC World Twenty 20! Four teams from India will be playing superb cricket in South Africa to bring the CL T20 cup home. Whether you support Kolkata Knight Riders, Chennai Super Kings, Delhi Daredevils or Mumbai Indians, there is sure to be plenty of sporting action. And it’s up to you to support in every way possible.

What can you do to support the Indian Cricket Team? Well, for one thing, you can wear the team jersies. Wear the colors of our IPL teams proudly and support them to the fullest. Also if you are into playing crickrt, buy gift cards and gift vouchers from Nike, PUMA or SportsNest for your friends and help them select the right gear. If a lucky friend has his or her birthday this week, what a fabulous gift idea it’ll be to buy gift cards from these sports brands! Lace up your white cricket shoes from Nike, and pick up jackets, caps and backpacks and play a wonderful game. Be sure to hurry and buy your gift cards so there’s plenty of time for your friends to shop for their sports gear!

J K Rowling’s Done It Again!

Are you a Harry Potter fan? If you haven’t read the famous Harry Potter books yet, it’s time you did! Experience J K Rowling’s special brand of writing magic firsthand and you’ll be hooked for life. For those of you who’ve tasted her magic before, here’s more good news. J K Rowling has released her first ever piece of fiction for adults. So all of you grownups who read your Harry Potter books on the sly can read this new book in the open! If you’re wondering about the title of the new book, it’s called “Casual Vacancy”. It’s all about the financial, cultural and ethical disparity between two fictional areas in England, and the casual vacancy that arises when the local parish councilor dies.

Gift The Love Of Books

If you love books, you know how privileged you are to be a part of the readers’ community. How wonderful it is to travel through the annals of history and explore fictional worlds. Books make great gift ideas for your loved ones’ birthdays, anniversaries and special occasions. Why not gift them gift cards and gift vouchers from Flipkart, Landmark, Oxford Book Store, Sapna Book Store, and Starmark and so on? Books can be read again and again, which multiplies the reading pleasure. Books can be gifted to others and passed on to one’s kids, and even be donated to schools and libraries. Your gift recipients will always appreciate the books they bought with your gift card because books become a part of you once you read them. They are never discarded! The Magic Is Back – Check Out Casual Vacancy!

QwikCilver at IAMAI Digital Payment Conference on 12-09-2012

Internet and Mobile Association of India (IAMAI) organized a 2 day Conference on 12th September 2012 at the ITC Grand in Mumbai. QwikCilver was requested to attend as a panelist to throw light on the topic “Innovations in Gift & Incentive Cards”, a hot theme getting increasing attention in digital payment circles. While the panel with QwikCilver focused on the growth of the gift card category in India; interesting details emerged about the issues, challenges and opportunities in driving acceptance of pre-paid gifting instruments.

Mr. T P Pratap who as Co-Founder & CMO at QwikCilver & Woohoo.in, shared his experiences in launching gift cards in India. Since the launch of the category three years ago, over 2.5 million gift cards already have been procured by brands and retailers. The rate of adoption has grown significantly, with approximately 3 million cards expected to be absorbed by the Indian market in the coming 6 months. Mr. Pratap also illuminated the audience on the differing rates of penetration of gift cards across India; with the southern cities like Bangalore, Hyderabad and Chennai, seeing both a faster growth in sale and redemption of gift cards.

The panel also discussed the enabling role retailers’ play in driving the adoption of gift cards among consumers. While everybody at first glance understands the conveniences of a gift card over cash or physical gifts; consumer adoption can increase if there is all round commitment towards the initiative from the top management to the store executives. Branding, advertising and point-of-sale promotion also plays a key role for spreading greater awareness; as the gift card needs to be marketed as a FMCG product, rather than as a financial instrument. Towards the end, the panel also discussed the emerging gifting instruments like digital & mobile gift vouchers aimed at further simplifying gift giving in India.

Note: Image is from www. IAMAI.in. Copyright vests with respective copyright holders.

Retailers target 1 million gift card sales this festive season: Study

Republished here on: 04 October 2012

As appeared on 03 October in The Economic Times

MUMBAI: In spite of the concerns over the diminishing footfalls at retail stores, there is an increasing demand for gift cards during the festive season and retailers expect sale of a million such cards during the forthcoming Diwali, according to a recent study.

“Retailers are gearing up for demand of over a million gift cards during this festive season. Indians spent Rs 1,800 crores on gift cards last year.

“The total number of active gift cards touched 2.7 million this month, and has witnessed a growth of 145 per cent in the last one year,” reveals a study by QwikCilver that is into gift card solutions.

Retailers are keen to push gift cards, as customers tend to buy products worth more than the gift card, it notes.

“Retailers are keen on gift cards owing to the significant increase in average uplift. Uplift is the amount spent by an individual over the card value.

“The average uplift is currently at 150 per cent, with giftees spending at least 70 per cent more than the gift card value,” it says, adding that in case of premium accessory brands, uplift is as high as 400 per cent.

The average amount spent on a gift card in the country is Rs 1,400 this year, but is higher at Rs 3,300 for premium accessory brands, the study says noting that almost 40 per cent of the demand for gist card is from Tier-II and Tier-II cities.

“Globally, gift cards are easily the largest selling SKUs for many brands, especially during festive seasons and this trend is soon catching up here,” QwikCilver said.

In addition to retail demand, corporates have also jumped on to the bandwagon, with gift cards turning out to be the favourite for employee and partner gifting programmes.

The study notes that all leading brands, across categories such as apparel, luxury accessories, food and beverage, cinema are adding new variants to their gift card offerings.

TeeVIRUS INFECTED

Have you been TEE-infected yet? If not, it’s time to get infected! Get on board with Fastrack’s new TeeVIRUS INFECTED collection of cool tee-inspired shades and watches. Fastrack believes that cool logos, graphics, colors and quotes shouldn’t be restricted to t-shirts alone. But a whole range of cool products should be tee-infected, which is why you can now buy a cool, orange-colored watch centered with a tee-inspired graphic and a quote that says, “This way, I am hot”!!

This new collection can offer you a lot of new ideas for gifts to surprise your friends. So if you’re running out of gift ideas for that cool friend who’s so in tune with the latest, a gift card for Fastrack’s Tee-INFECTED COLLECITON is just the ticket. These watches, shades and wallets make cool gifts for birthdays, or for any occasion. They make excellent gifts for men and women. The Fastrack prepaid gift card provides a convenient way to shop at Fastrack stores; all it takes is a single swipe of the card to pay for one’s Tee-INFECTED purchases. The gift card can be used any number of times, at any Fastrack outlet. Since the gift card is valid for several months, your recipient can stagger purchases over the validity period. So why wait? Buy a Fastrack gift card, have it sent to your friend and get him or her Tee-INFECTED as soon as possible!

Gift Ideas — LifeStyle’s Autumn-Winter Collection

LifeStyle is all about making a statement with a splash and that’s truer than ever when it comes to their new Autumn-Winter Collection. Good news, people! The blazing heat of summer is over, and the cooler months are around the corner. What better way to celebrate the cooling weather than to head over to LifeStyle and upgrade your autumn-winter wardrobe? Talk about flowing fabrics in autumn colors of dry autumn leaves of chartreuse, magenta, blues, reds, navies, black and browns! LifeStyle brings you premium designs from top design brands such as Melange, Fame Forever, Ginger, Forca, NineWest, Mango and many more this season. Turn heads and up your fashion ante with LifeStyle’s new autumn-winter collection.

The LifeStyle prepaid gift voucher is just the right thing for someone who’s so into fashion. That special person in your life would love the fabulous wardrobe options from the new LifeStyle autumn-winter collection! Yes, they would– The prepaid gift voucher can be used at any of the many LifeStyle stores all over India. It’s not rechargeable, but you can always gift LifeStyle gift voucher for birthday or any other special occasion! Each LifeStyle gift voucher is valid for 360 days – that’s many days of planning the perfect shopping trip, or several trips, if you will. Buying the gift voucher takes only a few seconds of your time, while the ease of selection, multiple payment and delivery options make you want to purchase again and again!

Woohoo Newsletter

Greetings!

This month QwikCilver powered E-Gift card programs for leading brick and mortar as well as online retailers! E-Gift Cards are not an alternative to physical Gift cards but give consumers an added gifting option!

Café Coffee Day team along with ‘Café Moments’ fans had a lot of mouth watering ‘Barfi’ Moments!

Read on to know more…

Peter England is the first brick and mortar retailer in India to have launched E-Gift Cards. These can be purchased from www.woohoo.in and www.peterengland.com and redeemed at any of the Peter England stores in India.

India’s largest youth fashion brand, Fastrack also launched Fastrack E-Gift cards powered by QwikCilver to provide an instant gifting option to their consumer base.These E-Gift cards are redeemable across all Fastrack stores in India.

Yepme.com which is India’s first online fashion brand for apparels, footwear & accessories launched its E-Gift cards.QwikCilver powered its E-Gift card program to enable its discerning consumers to gift E-Gift cards to their loved ones that can be redeemed on their e-com portal.

Benefits of E-Gift Cards:

An instant gifting option wherein the customer can send the electronic gift card to his friends, family members and associates anytime, anyplace!
A very good gifting option for last minute shoppers, couch potatoes and also NRIs who want to gift to family and friends in India.
Extremely useful for Bulk /Corporate orders; no physical inventory of Gift cards required and the E-Gift card numbers can be generated in no time.
Drives new customers to the stores/e-com portal.
Customers can be offered the choice of choosing their own E-Gift card design.
Useful for promotions- saves on cost of physical Gift Card as well as time of implementation

Ramakrishnan, President Marketing, Cafe Coffee Day along with the stars and Director of ‘Barfi’!

The ‘Cafe Moments’ Prepaid Card program for Cafe Coffee Day launched in association with QwikCilver has been successfully accepted in more than 1200 Cafe outlets across India!

This success has been driven by unique programs for consumers such as association of Cafe Moments program with the popular movie ‘Barfi’. The fans got an opportunity to meet and greet the stars in different cities of India!

Gift cards are an employer’s best gift to their employees on different occasions such as Birthdays, Festivals, and New Year as Gift Cards enable them to buy what they want!
Looking for a gift for newlyweds? Help them celebrate their new lives together with taste. They will definitely love Gift Cards of prominent department stores and lifestyle brands.
Thinking of what clothes to buy for your new-born nephew whose one almirah is already full of over-sized clothes, present a Gift Card.
Your wife’s overworked and you want to help her rewind and rejuvenate; she would be pleased to receive a salon Gift Card from you.
Your brother-in-law is a sports enthusiast; what better way to please him than gifting a sports lifestyle brand Gift Card that would help him to nurture his passion.
Want to give your sister and her husband a break from the monotony of life, a movie Gift Card would be a great escape.
It takes a lot of effort from the host to pull off a great get-together. Show your appreciation for the fun time by presenting a Gift Card to the host.
You have been assigned the task of planning gifts for the monthly kitty party- look no further! Just go ahead and present a Gift Card.
Tired of giving sweets to your friends and relatives on festivals; start giving Gift Cards to enhance the euphoria of festivities.
Here’s the secret to Happy Married life…present a jewellery Gift Card to your wife. Need we say more!
Your next door neighbour was instrumental in making your kid’s birthday bash a phenomenal success and now you want to give her a small token of appreciation. Look no further, simple present a Gift Card to delight her.
Your father is feeling low a few months post his retirement; it would be a great idea to present a Gift Card to buy things that will help him to further his hobbies. He would definitely feel younger and excited.
A friend with artistic pursuits has invited you for dinner; it might be a great idea to present a Gift Card to laud her efforts.
Almost at wit’s end on what gift to purchase for baby shower, a Gift Card would definitely please the parents-to-be.
Missing your niece/nephew on Children’s Day; send them Gift Cards so that they can buy gifts of their own choice.They will be more than delighted to have a caring aunt/uncle like you!
Having sleepless nights as you are unable to get ‘that’ exciting gift for your girlfriend on her birthday; a Gift Card would be a sure shot hit with her.
Thinking of ways to delight your parents on their anniversary of which you cannot be a part, present a Gift Card with your personalized message to light up their day!
Every Teacher’s Day, you are filled with fond memories of your favorite school teachers; Go ahead and send them Gift Cards to show them that they are always valued.
You are running from one meeting to another and also wondering on what gift to send to your associate on his birthday-simply order a Gift Card online. It’s that convenient!
Your friend puts on weight as easily as he loses it and now you are at your wit’s end thinking on what size of shirt to gift him on his Birthday; reduce your perplexity by giving a Gift Card indeed!
Your sister loves dressing up; why not give a premium apparel brand Gift Card and continue re-loading it for different occasions – birthdays, festivals, anniversary etc. She will be proud to have a sister like you!
You have to attend a function of a distant relative possibly meeting for the first time and feeling awkward at giving cash; why not give a Gift Card which is like cash, yet a more elegant gifting option.
Your brother got a promotion, what better way to congratulate him and appreciate his hard work than sending a Gift Card to him!
Going for your first date and don’t know what gift to carry for your friend, a Gift Card would be a smart and safe bet!
Wondering what kitchen appliance to give to your friend who is an enthusiastic cook, present a Gift card and let her choose her gift!
Want to surprise your college friend who lives in a different city on his birthday, a Gift Card with your personalized message would surely convey how much you miss and care for him even today!
Busy planning for a surprise birthday party for your spouse and at your wit’s end on deciding a gift for him/her, present a Gift Card and enjoy the party!
Struggling to figure out what color/size/design of purse would be preferred by your mother-in-law; give a Gift Card instead and let her enjoy the shopping!
A Gift card is an ideal present for a family who is moving out of town and in the process of downsizing goods; it takes up virtually no space and they can easily buy stuff with it once they arrive in their new city.
What better way to convey your heartfelt thanks to your team members, for meeting a difficult deadline, than giving a Gift card with your personalized message!
If you are struggling hard to find a suitable gift to be given for your neighbor’s son’s wedding; then buy a Gift Card and sit back and enjoy the wedding!
Your sister has got a new job; she would be pleasantly surprised and elated on receiving a Gift card from you on her first day to work!
Want to make truce with your loved one after a heated discussion, look no further- just give a Gift Card along with your sorry message!
Your wife’s put in a lot of effort in hosting a party for your friends on your promotion, now it’s your turn to express your gratitude to her. Need we say that women love shopping and are on cloud nine when they get Gift Cards!
It’s your niece’ first Birthday and you are miles apart- send a Gift Card online and let your family know how much you care for them!
Gift Big with a Gift Card on Valentine’s Day! What happens next is better left to one’s imagination!!!
This year surprise all your school friends & college friends by sending them Gift Cards during ‘Friendship week’-All to say ‘It’s good to be together’!
Are you looking for ‘the perfect gift’ for your mother on ‘Mother’s Day’? Your search stops here as a Gift Card from a premium accessory brand would bring a million dollar smile on her face!
Meeting your nephew/niece after a long time and wondering on what size of dress to pick for him/her. Present a Gift Card instead and let them choose their own gift!
Your friend has got a promotion. What better way to delight him/her than giving a Gift Card of a leading apparel brand!
Not in town for your anniversary and totally perplexed on how to send a Gift to your spouse. An E-Gift card would be the best Gifting option!
Can’t make it to your best buddy’s birthday bash-please him/her with a Gift Card to show him/her that you care!
Your sister who is a sports enthusiast is feeling low. What better way to cheer her up than giving a Gift card of leading sports lifestyle brand!
Your father is very special to you and you want to give him the best Gift on ‘Father’s Day’. Is there a better gift than the gift of choice-the Gift Card!
Pleased with your teams’ efforts of creating an outstanding product- Why don’t you delight them with a Gift card along with your personalized message? This team is sure to stick by your side!
Even after asking a number of times, your father is delaying his yearly vision test- what better way to drive him to the optical store than giving a Gift Card from leading Eye wear brand. He will be overwhelmed to have a caring son/daughter like you!
Your colleague is brimming with joy on the birth of his baby. Time for you to add to his joy by instantaneously sending him an E-Gift card of retailers offering baby products.
Your niece has excelled in board exams- why don’t you add to her happiness by presenting Gift Cards of premium brands and let her bask in the glory of her success!
Wondering on what gift to give to a person who has almost everything – Gift card will be the best choice!
Delight your sister with a Gift Card on Rakshabandan and she will be amazed to see your lovely choice of Gift.
Wondering on what gifts to send to your parents during festivals? Send them a Gift card Hamper having Gift cards of leading national and International brands and let them splurge on themselves!

www.qwikcilver.com

www.woohoo.in

E:Mail- news@qwikcilver.com

Make Every Occasion Special — Gift Ideas

Most people go all the way when it comes to giving birthday gifts. They open their purses wide and buy the most extravagant gifts for their loved ones. Ever wondered why that is?

Gifts And More Gifts

Ask Mariah Carey’s once-upon-a-time boyfriend, Prince Azim of Brunei and he’ll tell you. The good prince ordered an exclusive diamond set for her 36th birthday, which cost him $5.4 million. Of course, Mariah’s happiness knew no bounds, but the prince was in seventh heaven!

Gifting Is A Great Experience

Gifting is part of human nature – whether it’s a gift of time, attention, items or whatever. We feel happy when we gift something to someone we like. We make it easy for people to gift items from a range of brands, all from the comfort of your home.

Why Say No To Happiness?

Think about it – ranging from electronics (Croma), home furnishings (HomeStop) and sports goods (Nike) – your gift options are endless. So why say no to happiness? Give them a thoughtful gift–buy a gift card or gift voucher for something they crave. Watch their happiness and feel that warm, sunny glow surround your own heart.

The Diamond Necklace – A Precious Gift

Women all over the world love to wear a beautiful diamond necklace to special parties and celebrations. A well-designed diamond necklace is statement of taste and class.

The Story Of A Custom-Made Diamond Necklace For Kareena Kapoor’s Birthday!

Saif Ali Khan asked his jewelry designer sister, Saba Ali Khan, to create a custom-made—one of a kind—diamond necklace for Kareena. Saba Ali Khan couldn’t design something great in time for Kareena’s birthday. However, Kareena did get her special diamond necklace. In fact, she got a one-of-a-kind, antique gold, diamond and precious stone necklace that had been in the Nawaab of Pataudi’s vault for generations! Of course Saif was very thrilled with it, because not only was it a very special necklace, but it was rare because of its royal history.

Tell Your Own Story Through A Similar Gift

A great piece of jewelry always carries a bit of history with it. Whether the piece has been lying in a vault for 100 years, or whether it’s newly created, there’s always some story attached to it. The story begins with the concept, the design and the emotion behind it. Each piece of jewelry is like the lyric behind the song. This year, when your wife or girlfriend’s birthday comes around, be prepared to tell your own story. Buy a generous gift card or gift voucher in advance – think in terms of Tanishq or D’dmas. It’s the best way to commemorate your love and to create an heirloom that someday will be passed on to your third or fourth generation.

Gift Cards For Fun Birthday Parties

Hollywood celebrities throw unforgettable birthday bashes, and invite everyone they like. Rihanna, the beautiful pop artist threw a huge bash for her 22nd birthday. Her then boyfriend Matt Kemp presented her with a fabulous diamond necklace and ordered a huge cake in the shape of a tattoo. There were belly dancers and caricaturists and fire-throwers – one could be quite forgiven for thinking it was a carnival, not a birthday celebration!

Throw A Birthday Bash In Style

Throw a birthday bash like a celebrity because a party is a shared experience and people seldom forget great experiences. When you share the joy of a special occasion, the joy is multiplied many times over.

Create Your Own Version Of A Birthday Bash

For the next birthday in your group, get everyone to contribute and buy gift cards or gift vouchers for various fun group experiences. How about going for a movie together at PVR cinemas with friends and enjoy a superhit film. You can also plan on a group dinner at the fabulous rooftop restaurant, 13th floor. Spending time with people you care about is a heart-warming experience! A gift card from Landmark, Central for the birthday boy or girl will add to the wonderful moments of togetherness.