We’ve all heard about using gift cards in lieu of gifts, but how do they work? What does one do to buy them and how are they redeemed? How smooth is the entire process?
The Sender buys the Gift Card
The gift sender logs on to the brand company’s site or the gift card site to purchase the card. He or she chooses a card denomination, provides the recipient’s address, a personal gift message and chooses whether to gift wrap the card or not.
The Gift Card company does most of the work
The gift card company issues a plastic gift card with a barcode at the back. The company loads the card with the denomination value paid for by the sender. The company then personalizes the gift package as specified by the sender, such as including a greeting card, a personal message, gift packing and so on. When all this is done, the gift card company couriers the gift card to the recipient’s address.
The Recipient receives the Gift Card
The recipient receives the card via courier, within 7 days of the date of purchase. All gift cards have specific terms of validity, which will be printed on the card. The recipient can redeem the card’s value on products, either from the brand’s online store or from the physical store.
There’s no limitation on the number of purchases the recipient can make on the card, as long as the purchases are within the card’s value. Some brands allow gift card recipients to recharge their cards with additional value and use them to buy more items and enjoy discounts and special offers.
Woohoo.in provides the most convenient online platform to send gift cards, vouchers and gift certificates across India.
